Outsourced CFO Services for Startups — Financial Leadership from Day One

We build the scope around your stage instead of selling one package, and most engagements combine two or three of the solutions below.

• Financial modelling and planning. A driver-based model tied to your funnel, hiring plan and pricing, re-forecast monthly — not a static spreadsheet built once for a deck.
• Cash flow and runway management. A rolling 13-week cash forecast, best/base/downside scenarios, and an alert the moment runway drops below nine months.
• Budgeting and forecasting. Departmental budgets, monthly variance analysis, and a written explanation of every gap above 10%.
• Fundraising support. Data room, cap table and dilution scenarios, diligence responses, and a rehearsal of the finance section of your pitch.
• SaaS and eCommerce unit economics. LTV, CAC payback, churn cohorts and contribution margin per plan or SKU — the metrics that decide whether growth is worth funding.
• International structure and compliance. Entity setup, transfer pricing, VAT and sales-tax registration, multi-currency consolidation.
• Finance stack and controls. Chart of accounts, billing tools, approval limits, and a close that finishes in days rather than weeks.
• Board reporting. A one-page KPI dashboard plus written commentary your board reads before the meeting.

Concrete deliverables, not consulting slides:

• A cash forecast refreshed weekly, so you always know the exact date the money runs out under each scenario, and a monthly close by working day ten with a full management pack.
• A hiring and spending plan that ties every new role to a revenue or efficiency trigger, plus pricing analysis showing which plans, SKUs and segments actually pay for themselves.
• Cap table and dilution modelling before you sign a term sheet, and cross-border tax decisions taken while they are still cheap to change.

Our CFOs have run finance inside SaaS, eCommerce and distribution businesses — operators, not auditors.

• You cannot answer “how many months of runway do we have?” in under a minute.
• You intend to raise within six to nine months and have no model an investor would accept.
• Burn has grown faster than revenue for two consecutive quarters.
• Your accountant reports the past accurately but cannot tell you what to do next quarter.
• You now operate more than one legal entity, currency or tax jurisdiction.
• A founder spends ten or more hours a week inside spreadsheets instead of building or selling.

Two of these mean it is time to talk. Three mean the delay is already costing you money.

1. Call within three hours. Tell us your stage, the round you are planning and where the numbers hurt. No charge, no slide deck.
2. Two-week diagnostic. We review your books, model, contracts and cash position, then hand over a written findings memo with the savings we can identify — yours either way.
3. Scope and rate. You approve a monthly retainer or an hourly arrangement, with named deliverables and a start date. No minimum term.
4. Ongoing rhythm. Weekly cash review, monthly management pack, quarterly board and strategy session, plus direct access to your finance lead in between.

A typical outsourced CFO startup engagement is live within ten working days of that first call.